If you want to know how to sell digital downloads on Etsy and make good money, then you should definitely read this article.

It reveals a lot about how selling digital downloads on Etsy, especially doing things the right way, to consistently make good money.


What is Etsy?

For the uninformed, Etsy is a marketplace where users sign up to sell or buy items.

On this platform, items are traded under categories like handmade, vintage, or craft supplies.

The site is a large ecommerce and online source for handicraft items.

Most of the items sold on this site are listed by makers, creators, designers, or resellers.

Etsy is a platform where you can sell any type of product.

These products could be digital and non-digital.

Digital products are products you can download from the Internet.

They are cannot be touched like non-digital products which are physical.

If you want to sell digital downloads on Etsy, then you need to know how to do it right.

Etsy provides a guide to sellers on how to make this work.

Also See: Companies That Pay You to Download and Install Apps.


What Is A Digital Download?

A digital download is another reference to a digital product.

It is any file that is delivered electronically rather than physically.

Users can simply download this time from an electronic device like a computer, tablet, or smartphone.

This product is not shipped to the user because it is not a non-digital nor physical item.


Types of Digital Downloads

There are different types of digital downloads.

They could come in the forms like printable worksheets or forms, vector illustrations, and digital patterns.

Fonts, e-books, step-by-step guides, stock photography, design templates, sewing patterns, printable art or signage, or even logos and icons are also considered digital downloads.


Why Sell Digital Downloads On Etsy?

There are reasons why you can start to sell digital downloads on Etsy. These include:


You Would Be Selling an Evergreen Product

An evergreen product is a product you don’t have to recreate each time an order is made.

It remains relevant from one period to another. It satisfies different types of users.

Digital downloads fall under the category of an evergreen product.

When you list these items on Etsy, you don’t have to be recreating them after an order. You can set it and leave it.

Buyers can pay and download them for their use anytime and anywhere.

The best part is that you don’t incur an extra cost when you set it for download.

Related: How to Make Money Selling Stickers on Etsy.


You Get Free Advertising

If you upload and list digital downloads at Etsy, you will enjoy free adverts.

Your item can be browsed by millions of Etsy users.

Also See: Companies That Pay You To Watch Advertisements Online.


You Can Upgrade the Version If You Chose To

Digital downloads on Etsy can be updated.

The platform provides sellers with tools they can use to make any adjustment on the file, link, or price.


how to sell-digital downloads on etsy


You Can Add and Manage Files Easily on Etsy

Etsy makes it easy for sellers to add or upload their digital files.

The following are detailed recommendation from Etsy  on how to add digital listings:


How to Add Files to a Digital Listing

Digital items are items that the buyer can download immediately. Listing a digital item is similar to listing any other item on Etsy.

Follow the instructions to list an item on Etsy and choose Digital item under Type.

The only additional step for listing a digital item is to add files to your listing.


How to Add Files to Your Digital Listing

When listing a digital item, you’ll need to upload the files that the buyer is purchasing.

You can upload up to five digital files. The maximum size for each file is 20MB.

Etsy currently supports file types that end in:

  •     .bmp
  •     .doc
  •     .gif
  •     .jpeg
  •     .jpg
  •     .mobi
  •     .mov
  •     .mp3
  •     .mpeg
  •     .pdf
  •     .png
  •     .psp
  •     .rtf
  •     .stl
  •     .txt
  •     .zip
  •     .ePUB
  •     .iBook

Uploaded files will appear in a list with their names, file sizes, and upload dates.

The file names you see will be the same ones your buyers see.

They don’t have a way of editing the name after uploading, so be sure to name your files appropriately first.

File names are limited to 70 alphanumeric characters, periods, underscores, or hyphens.

Add a note for buyers

You can add a note for buyers that will apply to all digital listings purchased from your shop.

After purchase, a buyer can see the note on their Downloads page.

Can I offer variations for my digital items?

No, you can’t offer variations for digital items.

How to remove a file

If you want to remove a file, click the X next to its listing time/date. You can remove files at any time.

Also See: What to Sell on Etsy to Make Money.


Steps on How to Sell Digital Downloads On Etsy

If you are interested in selling digital downloads on Etsy, then you have to follow these steps:

Step 1: Add photos and video

To add photos to your listing, click add a photo to add files from your computer.

You can add multiple photos at once.

Step 2: Choose your thumbnail image

The first photo on a listing becomes the thumbnail for this listing.

Drag the photo you want as your thumbnail to the first photo slot.

Step 3: Add listing details

The listing details are how your listing is categorized on Etsy, and how it can be found in Etsy search.

Shoppers can filter search results by many of the details you add.

Step 4: Describe your listing

Next, describe your item to help them get found in search and to help shoppers understand your listing.

Step 5: Add your inventory and pricing

Decide if you offer variations for this listing.

Step 6: Set up shipping

Choose how you want to ship this item

Step 7: Marketing

If you are running an Etsy Ads campaign, you can choose if you want this listing to be included in the campaign.

If you’re adding a listing from the Sell on Etsy app, your listing will automatically be included in your Etsy Ads campaign.

If you want to remove a new listing from your Ads campaign, you choose which listings you advertise from your Advertising page.

Step 8: Publish or save your listing

Your listing won’t be saved until you click Save as Draft or Publish.


The Best Digital Downloads You Can Sell At Etsy

The following a list of the best digital downloads you can upload and sell on Etsy:

  • Binder Covers
  • Budget Trackers/Spreadsheets
  • Clipart & Design Files
  • Coloring Book Pages
  • Creative Templates
  • Crochet/Knitting/Embroidery Patterns
  • Customize-able Marketing Materials
  • Digital Ebooks And Guides
  • Digital Papers And Patterns
  • Digital Planners
  • Logos, Graphics, And Design Services
  • Printable Planners
  • Printable wall art/home decor
  • Recipe Cards/Meal Planning Cards
  • Stickers
  • Website Design Templates, etc


What Makes The Best Digital Downloads That Sell On Etsy?

The best digital downloads that sell on Etsy have the following features:

  • They are customizable to suit different buyer needs.
  • They have high ratings and positive reviews from users.
  • They have huge downloads.
  • They have low-cost advertising
  • They can be upgraded.
  • They may fall under the handmade, vintage, or craft supplies categories,



As this article has shown, how to sell digital downloadable products isn’t that hard on Etsy.

It explained exactly how selling digital downloads work on Etsy, especially doing things the right way, to make good money.