If you are new into the provision of SEO services you could be having the challenge of finding new clients. It is not completely out of place to experience this because of the huge competition out there. Furthermore, the expectations of search engines keep changing overtime and only SEOs with the perfect grip on workable strategies do excel.
Many businesses still enjoy constant winnings of new SEO clients that want to do business even when some (including new ones) struggle to breakthrough. Creating awareness for their brand is one major tactic that successful SEOs employ to attract new clients.
The question now is this; how do SEO agencies, companies or brands create awareness that would easily leads to winning new clients? Below are three simple strategies I have noticed working for them.
1 – Create Claim Visibility through Twitter
Twitter is not just a social media tool. It is a great platform to build brand awareness. Brands often employ this tool to build authority and establish their online persona. With consistent valuable interaction on this platform, it becomes easier to build community where your online persona is established and followers easily get attracted to you. John Paul Aguiar described 11 workable steps you can adopt to start building your brand with Twitter
2 – Use LinkedIn to Showcase Your Professional Experience
LinkedIn is that social platform where professional and trade-specific information are shared. It’s also a great avenue to create awareness for your SEO services. Most successful brands make the most of this platform by showcasing the experience have and the service they can offer. You can establish your brand’s credibility by sharing useful SEO information consistently. This can inspire readers and prospective clients see you an authority worth doing business with. In other words, LinkedIn participation can help you increase trustworthiness and attract new SEO clients.
3 – Share Guest posts on SEO related sites
There are many SEO-related sites where you can get better exposures and credibility to attract new clients. Take your time to get in touch with the owners and find out if you can write guest posts for them. If you succeed then you will get huge exposure through their influence and followership. You will easily build trust and credibility to win new SEO if you choose to create awareness this way. Here is a huge and helpful list of 52 top SEO-related sites by SEO Inc. where you can search for guest post opportunities.
These are three ways to create brand awareness and attract new SEO clients. If you don’t get the right exposure in the right place and from the start, it would be difficult to attract the right clientele. The above strategies are simple but effective. Most successful SEOs are applying them and you too can apply them to start winning new SEO clients today.
If you are in SEO, how do you create brand awareness and win new clients for your business?