We hear the words "SEO" or "Search Engine Optimization" thrown around all the time in the marketing space, but what exactly does they look like in action? What does SEO actually do? What are the main aspects of SEO? And...
So, you’ve been working hard to build links, but nothing seems to be working? I hear you. It can be hard to create those links – particularly because you actually need both a lot and high-quality ones for it...
I Hate to Be The Bearer of Bad News but SEO is Dead! If any of you have read my past article about SEO vs PPC then you already know that I'm an avid believer of not putting all your...
This is a question on the minds of most bloggers but the truth is both have their pro's and cons. According to Jupiter Research 81% of users find their desired destination by using a search engine and organic searches...
Negative search engine optimization (SEO) is generally referred to as: ‘when a website purchases links and forwards them towards a competitor’s website in order to destroy their rankings’. A few other examples of negative SEO include tactics such as review...
Search Engine Optimization (SEO) is all about getting YOUR brand more visibility. That’s really the name of the game. You are optimizing your online properties such as your social media accounts, website(s) and listings on directory sites to get in front of more...
Bounce rate is the percentage of visitors to a website who leave your site after viewing only one page. This factor describes the engagement. The lower your bounce rate the better which means more pages are visited by one user. The bounce rate...
We are often scared whenever there is news that Google is planning to release an algorithm update. This is normal as previous updates are known to have been devastating and brutal for some webmasters. On the flip side, some...
Search engine optimization experts (SEOs) are known to help businesses optimize their websites for traffic visibility and conversion. When done effectively, SEO leads to acquisition of target traffic, increased conversions and sales. There is no doubting the fact that a...
If you are new into the provision of SEO services you could be having the challenge of finding new clients. It is not completely out of place to experience this because of the huge competition out there. Furthermore, the...

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