4 Smart Ways To Make Money Online With “Pokémon Go”



Pokémon Go is the new craze online. It is a mobile game created by Nintendo and Niantic Labs.

It was officially launched in the US, Australia and New Zealand July 6, 2016 and has now launched in some lots more countries.

Specifically, as of today, it’s now available in almost 70 countries, namely:

  1. Argentina
  2. Australia
  3. Austria
  4. Belize
  5. Bolivia
  6. Brazil
  7. Belgium
  8. Bulgaria
  9. Brunei
  10. Cambodia
  11. Chile
  12. Colombia
  13. Costa Rica
  14. Croatia
  15. Cyprus
  16. Czech Republic
  17. Denmark
  18. Ecuador
  19. El Salvador
  20. Estonia
  21. Falkland Islands
  22. Federated States of Micronesia
  23. Fiji
  24. Finland
  25. French Guinea
  26. Germany
  27. Greece
  28. Greenland
  29. Guatemala
  30. Guyana
  31. Hungary
  32. Honduras
  33. Hong Kong
  34. Iceland
  35. Indonesia
  36. Ireland
  37. Laos
  38. Latvia
  39. Lithuania
  40. Luxembourg
  41. Malaysia
  42. Malta
  43. Mexico
  44. Netherlands
  45. New Zealand
  46. Nicaragua
  47. Norway
  48. Palau
  49. Panama
  50. Papua New Guinea
  51. Paraguay
  52. Peru
  53. Philippines
  54. Poland
  55. Romania
  56. Singapore
  57. Slovakia
  58. Slovenia
  59. Solomon Islands
  60. Suriname
  61. Sweden
  62. Switzerland
  63. Taiwan
  64. Thailand
  65. UK
  66. US
  67. Uruguay
  68. Venezuela
  69. Vietnam


More about Pokémon Go

Pokémon is an augmented reality game in which players can access odd creatures from screen of their smartphones as they move about or guided by the Map on their phone. The game is filled with fun and excitement and has attracted many downloads within a few days of its launch.


It is possible you have been seeing smartphone owners gathering and glued to their devices in restaurants, churches, parks, and other land mark locations around you, these could be playing Pokémon.

The popularity of this game has been a huge discussion online and offline. If you have an online business, you may want to know how this augmented reality game impacts on your business. This short piece will shed some light into how Pokémon Go can truly impact on your business.

How Pokémon Go is played

First off, it would be important to discuss how this game is actually played.

The aim of the game is that you capture creatures or pocket monsters, train them and use them to battle other Pokémons for rewards.

You make the capture by looking through your smartphone as you navigate your surroundings with your device.

It will interest you to know that as you keep navigating your vicinity with your smartphone the Pokémons of various kinds will appear to you.

To collect or capture these creatures, you will have to use a special Pokéball that will encircle the creature that has appeared on a spot.

The fun of the game is not limited to you just scanning and capturing virtual pocket monsters in your environment. You can leverage Pokéstops and Poke Gym in this game.


Pokéstops are destinations of interest or landmarks in your town, city where you can collect items to power-up your captured Pokémons.

Pokéstops could be popular business places and places of interests (Public Libraries, Restaurants, Hotels, Recreational Parks, Art Galleries, etc.) as detected by the GPS of your phone.



From  Pokéstops you can access Lure Modules, Lucky eggs, Pokéballs, Great Balls, Ultra Balls,  Razz Berries, Portions, Revive and Incense.

These and other items help to lure, hatch, heal, feed, and increase the strength of the Pokémon you have collected at one level or the other.

Your ability to access more Pokémons and refresh them with items collected from Pokéstops will increase of your chances of training powerful Pokémons that can be used as dogfight in Poke Gym.

The Poke Gym

The Poke Gym is a virtual gym detected by the app.

They are large buildings you will see on the phone and where you will have to choose a team according to their color – Yellow (Instinct), Red (Valor) or Blue (Mystic).

You can test the strength of your team by battling with friends or by battling with opposing teams.

The more wins you have in Pokémon fight earns your Pokécoins – which is in-game currency that can be used in micro transactions to get better hold of the game.

4 Smart Ways To Make Money Online With “Pokémon Go”

If you are an online business owner you can make extra money by taking advantage of the features and popularity of the Pokémon Go game.


Below are 4 ways you can make money online with this new craze:

1. You Can Install Lure Modules on your online business location to attract Pokémons

If your business is offline but you have an online presence, you can attract customers by notifying them that your business is a Pokéstop.

Lure modules are items that attract Pokémon to Pokéstops for about 30 minutes.

If there are other people around your business (which is now a Pokéstop) this item will  appeal to gamers who will gather at your business spot to play games and possibly take advantage of the discount, freebies and other offers you have for them!


2. You Can Use Pokémon Go to impact on the user engagement of your online business if you blog about it

You can get more traffic and make money from selling ads by teaching readers what they need to know about the game and the latest news and trend about the game.

The more valuable insights you share to your audience the more traffic, engagement and conversions you are likely to get.

And of course, the more traffic you get, the more money you will make selling ads. Even just putting adsense on your blog can bring some good earnings if you get a lot of traffic this way.

Who knows, if done right, you might soon build a loyal community of Pokémon Go fans that you can make money from for months or even years to come.


3. You Can Discuss the game and improve your influence on social media

You can increase your social media exposure by discussing about this game.

Get social and provide interactive posts, tweets, and images on various social platforms.

The more valuable your Pokémon posts are the more chances of achieving better influence from your social media status.

And as previously mentioned, the more traffic you get from your social media to your blog or site, the more money you will make selling ads.


4. You Can Sell Pokémon Go Related Items on your blog or site

If you have created a good following, you can even start selling Pokemon Go related items to your following.

You can decide to buy and sell these directly or sell such as an affiliate.

There are already lots of items on sell for fans of the game.

Apart from physical items, you can even put together a guide or tutorial about the game, and sell digitally.


Finally, for now, there is still little known partnership or advertising programs with the developers of Pokémon. However, we may expect this in the nearest future as the popularity soars.

You can get started with the above tips and watch out for opportunities as they emerge to promote and earn evne more money with this game.

Pokémon Go is the new online craze and I am sure online business owners like you who are smart will be able to make money online with it.


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  1. Hello Winford,

    This is a really good post you have written about Pokemon Go.

    The popularity of the game is not waning anytime soon, it’s good to see there can be ways to make money with it.

    I still don’t know too much about it but the 4 ways you explained in this post sound like they would work.

    I like the 2nd point of building a site or blog with a loyal community of Pokemon Go fans to make money from. Since this is still all new, one can dedicate time to building a strong site or blog dedicated to Pokemon Go.

    You are right, if done right, such site or blog can be huge in the not too distant future and can sell for a lot of money.

    Thanks for such useful post.

  2. Hey Winford,

    Its sure interesting to know how businesses can start making money with Pokemon Go. I think making your business a lure station is one cool way of attracting people.

    Another smart business opportunity that intrigues me is the integration of this app with social media.

    Surely, this will bring about engagement that would eventually lead to increased traffic and conversion.

  3. Excellent read and some very interesting ideas I have to admit.

    I was one of the haters of Pokemon Go to start with but now I see how it is getting people outside doing some fitness and enjoying the outdoors. Yes it can be annoying when somebody bumps in to you because they are chasing down a Pokemon ha ha.

    I bet there has been some serious money made on this game from all kinds of business owners.


  4. Hi Winford,

    Thanks for taking time to highlight these four smart ways to make money with Pokemon Go. I have always wondered how marketers can actually leverage this new “online craze” to make money.

    With the details of this post, I think its time to take steps especially on the number 4 – “You Can Sell Pokémon Go Related Items on your blog or site”. This is so cool!

  5. Hi Winford,

    This was such an easy to read and easy to understand post.

    I like how you first explained more about Pokemon Go and how it’s played, including more about Pokestops and poke gyms.

    It’s great to know there can be ways ordinary individuals like us can make money with this thing.

    Selling Pokemon Go related items to your online and social media following is a smart idea, no doubts.


  6. Very good article.

    Capitalizing on hot topics in popular culture is one sure way to make fast money and/or get lots of recognition.

    I like the idea about submitting your business as a PokeStop. I would guess it’s best to get started with this before the creators of Pokemon Go are inundated with PokeStop requests.

    Keep writing these good articles Winford!
    Corrisa recently posted…How Internet Marketing Works and Where the Four Percent Group Fits InMy Profile

  7. Hi Corrisa,

    Thanks, Yes now is the time for businesses and marketers to get on board with Pokemon Go to increase their brand awareness and client base very quickly.

    I also agree that the developers most likely receive a lot of requests from businesses daily for a PokeStop, thus the longer a business delays in putting in a request may take them longer to be approved or they might even get declined.

    Appreciate you leaving a comment.

    Have a nice day,
    W. Moore
    Winford Moore recently posted…How Can I Build A Successful Home Based Business?My Profile

  8. Hi Winford,

    Well, I never played Pokemon Go before, but I have to admit I’ve thrown the ball pokemon once to feel the sensation. And I had never thought that this game can make money as you describe in the article above.

    I think this is good news for gamers or loyal players of Pokemon Go. Thanks for sharing this great information. See you around!

    Nanda Rahmanius recently posted…30 Days Using Instagram: What I LearnedMy Profile

  9. Hi Winford,

    Making money with Pokemon Go is the in-thing since its launch. I trust that a lot of people has been making money beyond the 4 smart ways you have explained here.

    From what you have shared, I find the idea of installing Lure Modules on your online business location to attract Pokémons as very creative.

    All other ways of making money online with this game should follow this method strategically!

  10. Hello Winford,

    I think your post just goes to show you, you can make money off anything. It is kind of crazy.

    Even though my blog has nothing to do with Pokemon GO, it was hard not to click this post.

    I found number 2 the most interesting. Since Pokemon Go is still very new, there is no telling where it might go. Maybe people will start using Pokemon instead of Bitcoins (haha..). You really never know..

    Joe Wilson recently posted…Where Have All The Chefs Gone?My Profile

    • Hey Joe,

      Indeed, the idea of this post reflects that with just about anything, one can make money online. Pokemon Go is the new rave in gaming!

      For those interested in making money online, there are whole lots of opportunities we can take advantage of

      Yes, the number 2 ways is fundamental, especially when it comes to the fact that “The more valuable insights you share to your audience the more traffic, engagement and conversions you are likely to get.”

  11. Hello Winford,

    I’ve never played the game, nor was I familiar with how its played. I enjoyed the detailed instructions of how I can play on my smartphone.

    I never imagine you can actually make money from this popular game. Wow. This is some kind of article you’ve put together.

    I was very curious about that part of the article. Talk about original and well put together.

    Very nice read!

  12. You are spot on with this Niche idea!

    I have actually cashed in on this- basically when this all came out I joined every Pokemon Go Facebook group, some has thousands of members!

    I then found a small Pokemeon teddy- in fact a number of them and offered them via the OP of the site for a special price- in 2 weeks I sold 120 teddies making around 300 profit!