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    Internet of things pretty much dominated the digital space during last year and has now left everyone waiting to see its significant results across our homes, workplaces, streets as well as across the digital […]

    • Hi Yash,
      I am not too sure if I get what “Internet of Things” really means from this article. I guess its now a revolution in the digital marketing sphere.

      Whatever technology that will result in making life easier for the average Internet user or consumer is sure vital in effecting change.

      At least, from this piece, one needs to know…[Read more]

      • I agree with you, Sunday, I still don’t get what it means from reading this article.

        I think more explanation of what it means is relevant for non-techie people like us.

    • Reading about how the Amazon Dash Buttons work reminds me that it all about digital marketing for the now and in the nearest future.

      This is a good example of what Internet of Things means and how it can change the digital marketing sphere.

      Every online marketer needs to brace-up for such technology that will help increase exposure, reduce…[Read more]

    • There is sure benefits of utilizing the Internet of Things technology in the digital sphere. The customers and digital marketers would be given more power with just a push of the button.

      However, for this technology to keep working, customization or personalization of the audience needs should never be ignored!

    • I have heard of Internet of Things but it’s still all confusing.

      I agree with Sunday above, I still don’t get what it means from reading this article.

      Maybe throw some more light on that for those of us who don’t know what it means?

    • Hey Yash,

      The many advantages of IoT shared here are revealing. The world is going full digital and the Internet of Things Technology comes handy to ensure that individuals and brands make the most of it.

      IoT is trending, and the for it making products as a service is that benefit which many are already enjoying!

      Thanks for sharing…[Read more]

    • The truth remains that digital marketing is undergoing transformation. There is high competition and expectation when it comes to service delivery expected from digital marketers.

      The Internet of Things (IoT) concept is not surprising because brands must stay ahead of others in delivering the best services.

      At the end, IoT is geared…[Read more]

    • Hi Yash,

      Thanks for sharing these insights on how Internet of Things will change digital marketing. As the name implies, IoT is all about running things online. It would help save time, cost and resources for digital marketers and their customers.

      The aspects of change that will take place as you have shared with us are revealing. Although…[Read more]

    • Hi Yash,

      Sharing real time information, Turning products into interactive media, providing products capable of shifting the ecosystem, and presenting product as a service are very clear advantages of the use of Internet of Things technology.

      Digital marketing transformation will, no doubt, become a reality when this innovation is…[Read more]

    • Hi Yash,

      I think that you have expounded more on what Internet of Things can do for digital marketers. If this technology is embraced then conservation of energy and productivity would be facilitated.

      However, my best takeaway from this post has to do with the fact that IoT helps in providing products to make shift in the ecosystem.…[Read more]

    • Digital Marketing is the in thing today. However, for one to keep succeeding at it, there is need to embrace technology or innovation that would appeal to present trend.

      I am glad that Internet of Things or IoT can come to the rescue of many online marketers. There are lots of advantages that the average online brand or digital marketer can…[Read more]

    • Hi Yash,

      I am sure Internet of Things doesn’t just offer digital marketers benefits that ranges from costs savings to energy savings.

      In some ways and in the future, it would be seen as being a platform to launch into new technological innovations.

      Already, its importance as offering products as a service is something to cling about…[Read more]

    • Hello Yash!

      Thanks for the post!

      I for one am very excited for 2017 and Iot. Like you article says. It opens up a whole new set of opportunities for digital marketing!

      Personally, I curious if things will end up like that one scene in the Minority Report. The one where the main character walks into the Gap, and they know everything the…[Read more]

    • Yash,

      Thanks for the post. There were some interesting things to think about that I haven’t thought of before. Mainly it didn’t really cross my mind about how these products can market to us. That just goes to show how well they do it so subtly!

      For example, I have an Amazon Echo device and when I ask it certain questions it sometimes ask me…[Read more]

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