In content marketing, the need to outsource or hire freelance writers often arise. This is because constant content is needed to fill in blogs and the task of creating consistent content may be overwhelming for the average content marketer.
A blog requires regular update with fresh contents and to meet this demand, hiring writers becomes a invaluable to the marketer. Outsourcing freelance writing jobs has the advantage of helping the business meet with its audiences’ demands. It also helps the business save time as the blogger can concentrate on other aspects of the business like promotion and management.
Indeed, there are benefits associated with signing up freelance writers cannot be ignored but the relationship is not always smooth. Some freelancers can promote their sales page with fascinating offers but when it comes to delivering the actual writing project for client, it then would dawn on the client that all of those offers are misleading!
The best of content marketers have experienced “scam” freelancers in one way or the other. You get to hear about freelancers doing shoddy work, not meeting with deadlines, plagiarizing other peoples’ work, etc. Although most clients now have a way to check and manage “fraudulent” freelance writers, many are still falling victim of these scams.
Now, it becomes necessary to know the signs to lookout for when avoiding fraudulent writers. No one wants to fall victim of it.
If you have been scammed by freelancers in the past, what are the warning signs to watch out for? What are the red flags to look out for when outsourcing writing projects to freelancers?
Your input in the comment section would be invaluable in helping unsuspecting blogger/content marketer avoid being scammed in the future!