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New! Build Landing Pages & Manage Leads with WordStream

Avatar of Riza Submitted by Riza September 10, 2013 Website: www.wordstream.com

Landing pages are the bottom of the funnel in PPC. Even if you get your keywords, ads and bids right in your AdWords campaigns, it will be hard to realize great ROI through PPC without a landing page strategy.

Once you’ve got the click and the prospect is off the SERP and on your site, you’re tantalizingly close to sealing the deal – but without a clean, well-designed, relevant, and persuasive landing page, you can lose them as fast as you got them.

In our experience, landing pages are a constant challenge for PPC advertisers. Here are some of the obstacles that AdWords users face..



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    That is just brilliant. :) We all acknowledge the importance of a landing page, but I guess everyone will also agree that it isn’t an easy feat to add to your business. And yes, Google doesn’t help with it.

    So you really did an amazing job creating a tool that will create and manages landing pages. The steps you showed about how your new tool works are simple to understand. Thanks! Will be sharing this!


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