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How Users Consume News Online: Insights from The Reuters Institute Digital News Report

Profile photo of Sunday William Submitted by Sunday William August 24, 2013 Website :

My last blog post explored the future of news, using ideas and data from a lecture and the Reuters Institute’s Digital New Report 2013. This post examines the report data on a more granular level, and provides actionable insights for consultants, editors and publishers alike, on how they should incorporate the data when researching their target audience and personas.

We will look at:

1. News access by device by country and device overlap

2. Where news is accessed

3. Popular content formats

4. Top ways of finding news by age

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Profile photo of Sunday William
I started with a College Degree in Business but I have been an Internet marketer and writer for 10+ years and have written 5,000+ high quality articles in diverse topics. I have also written 20,000+ comments on and 1,000+ blogs and/or websites. I have been working closely with Kingsley, the admin of for 10+ years and have been in the's administrative team since the first day in 2012. I highly recommend's Coaching and Partnership Program.
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Voted by adminVoted by Sunday WilliamVoted by Riza [Moderator]

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One Response to “How Users Consume News Online: Insights from The Reuters Institute Digital News Report” Leave a reply ›

  • Profile photo of Riza [Moderator] Profile

    This definitely is granular. It is very comprehensive, I must say. I wonder how marketing will survive without research and statistics and big data to lean on and get ideas on how to strategically deliver products and services.

    Thanks for the share!

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