We are often scared whenever there is news that Google is planning to release an algorithm update. This is normal as previous updates are known to have been devastating and brutal for some webmasters. On the flip side, some webmasters are experiencing productivity and profitability.
Google Algorithm changes could be minor or major. The algorithm rolled our every year often impact on the overall search results for webmasters. Marketers are often concerned about these changes entail and how they affect rankings.
A good understanding of Algorithm changes will help search marketers know when to expect updates and take steps to improve their search engine optimization
Every algorithm update from Google has its implication. Whether we are looking at major algorithms like Penguin and Panda, or minor ones like Pigeon, Pirate, RankBrain, Quality Update, Mobilegeddon, Payday Loan, etc., there is need to understand how the change will affect search ranking ultimately.
The truth remains that Google’s Algorithm changes could be advantageous or disadvantageous for most webmasters but there is need to be “proactive” about the updates.
So, as an Internet marketer, how do you treat news of Google Algorithm changes? How has the change affected search optimization of your website? Please share your experience!