How many of you aren’t getting any traffic at all?
How about those of you who are getting a lot of traffic but no conversions?
These are great indicators that your visitors just aren’t interested in your content. One metric that will help you measure your incoming traffic is the Bounce Rate.
The bounce rate is a metric that you’ll find within Analytic tools like Google Analytics that will give you some direction on how people react to your content.
When it comes to your blog, you want to be able to focus on attracting your true target audience.
These are the people who already have an interest in the topics that you write about.
Your target audience is key when it comes to growing a successful blog.
But the real question is how do you attract them?
This is where viewing your blog’s Bounce Rate becomes vital! It doesn’t take a lot of time and it can help point you in a better direction to improve your results.
On this post I will go into further on how you can take advantage of the data for the bounce rate so that you can generate better targeted traffic to your blog