Jen Bishop is the creative force behind Interiors Addict, the leading Australian blog dedicated to interiors and home wares. She was made redundant a year into starting her blog and was accidentally thrust into the world of full-time blogging.
I’ve loved watching her journey. She started off with a hobby blog on Tumblr and now reaches over 50,000 readers each month. In this interview, we discuss what she has accomplished since becoming a full-time blogger.
You became a full-time blogger earlier than planned. Did the need for immediate income affect your blog strategy?
Not really. I always wanted my blog monetization to be more display ads than sponsored content. What I did do earlier than expected was start working with an agency, who sell my ads on commission. That’s proven to be a good move.