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Busting the 7 Most Common AdSense Myths

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From science to pop culture, myths are a part of everyday life. Even the large Google AdSense publisher community has created and suffers from myths regarding AdSense. We’re here to finally

7 Comments | Share By Eyal Katz>•1 year ago Profile photo of Eyal Katz

How 6 New Changes Coming to Adwords Will Affect AdSense Publishers

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Google sure does love its advertisers! That’s why most of the announcements that came out of the Google Performance Summit (GPS) last week were aimed at keeping their advertisers happy.

4 Comments | Share By Eyal Katz>•2 years ago Profile photo of Eyal Katz

Should AdSense Publishers Really Care About Engagement Metrics?

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Not that kind of engagement. We could talk about love and lust and happy couplings, but it would lead to frustrations about why the Bachelor didn’t pick Jojo. Coming from

5 Comments | Share By Eyal Katz>•2 years ago Profile photo of Eyal Katz

Why Is Everyone Talking About Native Ads?

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If you work in or around technology, then most likely you’ve heard talk of native advertising. There are people rating against it, some arguing for it, and new rules and

7 Comments | Share By Marcelo Garcia Cisneros>•2 years ago Profile photo of Marcelo Garcia Cisneros

What to Do With Your Flash Ads Inventory in an HTML5 World

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  Geological scientists like Mr. Dwayne “The Rock” Johnson have a big prediction for California. It’s the home of Silicon Valley and it’s sitting smack dab on top of the San

3 Comments | Share By Eyal Katz>•2 years ago Profile photo of Eyal Katz

5 Reasons Pagination Is the Next Mobile Advertising Trend

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Can Pagination Increase Your Mobile Ad Revenues?  Monetizing mobile traffic is hard for everyone. More website traffic than ever is coming from mobile devices, while ad revenues lag behind. One of

4 Comments | Share By Eyal Katz>•2 years ago Profile photo of Eyal Katz

How to Find out What Percentage of Your Traffic Uses Ad Blockers

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  Let’s just start off by saying that we’re not going to get into the argument of “are ad blockers wrong or not?!” This post is dedicated to first providing you

7 Comments | Share By Eyal Katz>•2 years ago Profile photo of Eyal Katz

How to Get Started With Instagram Ads

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  It’s been a long wait for Instagram Ads. Since Facebook acquired Instagram in 2012, digital marketers were keen to see how the platform would integrate with Facebook’s kickass Ad suite. Facebook recently

8 Comments | Share By Mark Marcelletti>•2 years ago Profile photo of Mark Marcelletti

5 Bandit Tests to Increase Your Website Monetization

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If you've ever seen a grandma with seventeen inch biceps, then she likely runs multi-arm bandit tests. She uses it to increase her gambling revenue at the local casino. You're

1 Comments | Share By Eyal Katz>•2 years ago Profile photo of Eyal Katz

Google AdWords Amps Up Local Business Tech

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  What does it mean to own your own company in 2015?  There’s definitely a lot less paper-based marketing tactics, such as newspaper ads and Yellow Pages listings, than small business

10 Comments | Share By Tek>•2 years ago Profile photo of Tek

Google and Apple: Don’t Bite the Ad Revenue That Feeds You

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For years, Google and Apple have maintained a mysterious relationship. In the past, the Tek Team has analyzed the powerful love-hate connection that exists between these two, and why this

6 Comments | Share By Tek>•3 years ago Profile photo of Tek

Google AdWords Makes Waves in the Wake of Mobilegeddon

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After the rollout of their mobile-friendly algorithm (which turned out to be not quite so devastating after all), Google marches on in their quest for full mobile optimization of their

2 Comments | Share By Tek>•3 years ago Profile photo of Tek


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