A Guide to Constructing Your Homepage in 2014
The homepage is the first impression your visitors receive when they arrive at your website. This is why the homepage design will be the deciding factor in whether or not you can retain your visitors.
On the average, you have about 7 seconds to convey the purpose of your website before visitors click on the Back button. This means the design of your homepage plays a critical role in attracting and retaining your target audience. In this article, you will be provided with key points you should know that will get you started on your way to creating a homepage that gets results.
What should be included in a homepage?
In order to determine what should be included in a homepage, you must first understand the purpose behind your website. The homepage serves as the portal to the rest of the site and provides the visitor with exactly what they are looking for as soon as they arrive. By defining the purpose of your site, you are providing the visitor with the information they need to take a specific action.