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5 Simple Tips for Writing Irresistibly Clickable Headlines

Profile photo of Ann P V Submitted by Ann P V March 13, 2016 Website : www.coxblue.com

Great headlines are a crucial ingredient in any online marketing effort. Let’s look at how you can create your own.

Back in the days when Madison Avenue was the center of the marketing world, the now-legendary ad man David Ogilvy and his agency dominated the marketing game with some of the most iconic advertisements in history. Rolls Royce, Marlboro, Dove—all of these major brands, as well as many others, were largely defined by the ad campaigns that Ogilvy himself had created.

What was the secret to his success? According to Ogilvy himself, it was his ability to write absolutely magnetic headlines that people couldn’t help but read and get sucked into the rest of the copy.


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Profile photo of Ann P V
A freelance writer who occasionally contribute to the print and web media. Born and brought up in Kerala, now based at Secunderabad
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